Ethan’s journalistic precision and clarity is matched only by his pure creativity. He has an unerring ability to craft communication that drives home the message—and opens a conversation. The copy that he develops for clients always speaks clearly and directly to a well-targeted audience and gives the organization a human voice. He is also a resourceful researcher and diligent fact checker.

• Multifaceted experience as a marketing writer, editor, consultant and instructional course developer
• 30 years experience working with dozens of high technology companies, including Adobe Systems, Ask Jeeves, C-Cube Microsystems, Cray, Cisco Systems, Compaq Computer, Hewlett-Packard, Hitachi, Palm, ROLM/Siemens, Sun Microsystems, Symantec, 3Com and Xerox
• Extensive experience writing a broad range of marketing collateral, including brochures, annual reports, data sheets, Web copy, direct mail, product catalogs, corporate branding, newsletters, advertisements, backgrounders, sales briefs, articles, customer success stories, presentations, video scripts, sales training, interviews, technical white papers, press releases, song lyrics, signage, tag lines and invitations
• Holds a B.A. in English from the University of California, Santa Barbara and an M.A. in English from the University of California, Riverside